Need a good domain name? Here are three things to keep in mind.

Many people, when designing a new site personally or professionally, leave the choosing of the domain name till the very last. It’s almost an afterthought, when it should actually be one of the first things that you really put some creative effort into. Why? Because that domain name, for better or for worse, is going to represent you online. What do you want it to say? What do you HOPE it will say? Here are three things to keep in mind so you can pick the perfect domain name:

Make sure it includes who you are or what you do. Your domain name should include the top key phrase that you would like to be found for. Example: if you’re a jewelry maker, your domain should have something to do with jewelry, and not with your unicorn fan fiction. Keep it short, make it easy to remember, and easy to type.

.com all the way, baby. Let’s get this out on the table: .com’s are preferable to ANY other Web extension out there. Period. Don’t mess around with .net, .biz; stay away from .edu unless you’re an educational institution, and don’t get a .org unless you’re a non-profit.

Be unique. You’re special, did you know that? Let your domain name reflect that. On the other hand, don’t reinvent the wheel here, but then again, don’t go with the flow. Make your domain name something that will represent you and your unique point of view/services/offerings.

How do you pick a domain name? Any special mojo? Share in the comments.

Site Development

Three reasons why Twitter is worth using

twitterAccording to who you talk to , Twitter is either a gigantic waste of time or the best thing since sliced bread. Personally, I’ve found a middle ground that works for me: it’s worthwhile as long as you have a clear purpose in mind for the time you spend there.

The reason I say that is because Twitter can be incredibly addictive. It’s VERY tempting to power up TweetDeck and flit in and out of conversations all the live long day. However, eventually, you do have to get to work, right? Right!

Here’s why I use Twitter, and why I keep using it. Your experience might be different; this is what works for me.

Interact with people in my industry. That’s pretty much a fancy way of saying “talk to people that do the same thing I do for work”. I love chatting about various Web developments with people from all over the world that “get it”, plus, I almost always come away with something pretty cool because these people are way smart, and love to share their knowledge with me. Win!

Keep track of key phrases. You can do this with TweetDeck; just set up a search and TweetDeck will instantly install a column that will ping you everytime that particular word or phrase is mentioned in the literally millions of tweets that occur daily on Twitter. Amazing technology, no?

Track yourself. This one is a little bit vanity (just a tad), but mostly it’s to make sure that if anyone is talking to me or about me, I can answer back in a timely manner. I get questions all the time from readers or from potential readers, and I don’t want to rely on Twitter’s hokey (and hidden) system to keep up on these.

What do you use Twitter for? It doesn’t have to be anything particularly groundbreaking, yall. Just share what works for you.

Social Media, Twitter

12 sites for free WordPress themes

One of the first things you’re going to want to do when starting your blog is make it look good. Fortunately for those of us who are, shall we say, “design impaired”, there are PLENTY of great freebies out there that will transform you blog into something you’d be proud to take home to Mom. Here are my 14 go-to sites for free WordPress themes; yes, they’re pretty much all WordPress, but some of them have additional blog platform templates available (honestly, though, why wouldn’t you use WordPress? It’s the best bet for starting a new site!).


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WordPress

How to import your feeds into Facebook using Facebook Notes

facebookWant more exposure for your site or brand? You need to be on Facebook, and you need to import your site’s RSS feed into your personal or public Facebook page content. Facebook has made this about as non-intuitive as possible to do, especially with the newest redesign, but here’s a quick how-to:

First, get to your Facebook page. On the left-hand side, you’ll see a menu with a link for “Applications”. Click on that link.
applications

Once you get to the Applications page, you’ll have to scroll all the way to the bottom. You’ll see a menu with multiple categories: sports, entertainment, business, etc. Click on the Business link.

business

Once you arrive at the Application Directory, click on the “On Facebook” link (are you starting to see why I said this was so janky?!?!? Good Lord.).

onfacebook

Type “Notes” into the search box. Facebook Notes should be your second result.

NOTES

You’ve arrived at the Notes fan page. Click on “Go To Application”.

gotoapplication

On the right hand side, you’ll see a little box that says “Note Settings”. Click on “Edit Import Settings”.

editimportsettings

FINALLY, we get to the meat and potatoes. Here’s where you can add your site’s actuall RSS or ATOM URL, or, you can just add in your site’s URL. Click the box that says you have the right to import that content.

import

And you’re done. Facebook will give you a preview of your feed and ask you if you approve; click “yes”, and guess what? Your feed is now integrated with your personal or public Facebook content. Every time you publish something new, it will show up in yours and your friends News streams. Note: Facebook Notes are VERY buggy, and sometimes they will tell you that they “can’t find the URL specified”. Give it an hour and try again; I had to do this about three times (!!!) before they added my feed.

RSS, Social Media

Five reasons why WordPress is your best bet for starting a new site

wordpressWhen I started creating Web sites several years ago for other people, I used the standard tools of the day: WYSIWYG authors, Notepad for HTML, DreamWeaver, etc. I was able to get the look I wanted eventually after a lot of tweaking, but I knew that I needed something easier (not to mention faster) that I could get up and going with a minimum of fuss.

Enter WordPress, a state of the art content management and publishing system that not only looks pretty, but offers some pretty powerful tools on the backend. Once I started using WordPress, and finding out what it could do for me, I was hooked. Here are five reasons why WordPress is the best bet for anyone, at any skill level, to use for their new site or blog:

You can use it for your own domain. If you already have a domain name, you can plug WordPress in there and use it to power your site. All it takes is a simple Fantastico install process (or you can just ask your hosting peeps to put WordPress on your domain, they’ll do it happily). No more fiddling with HTML editors, no more putzing around with browser compatibility. Just install WordPress and you’ve instantly entered the realm of Yes, My Site Is Up And You Can Look At It.

You can download free themes. I love Web design. In fact, I subscribe to several design sites that make my jaw drop on a regular basis. How do they DO that? I would love to know, however, I’ve just got too much other stuff going on to learn and you probably do, too. That’s where WordPress can save the day yet again; they have thousands of free WordPress themes that can meet pretty much any of your design requirements. Just find one you like, download it, upload to your domain via FTP, and you are good to go. Note: watch out for WordPress new theme addiction. It can strike anyone, at anytime, and will take hours out of your day. Not that I would know anything about that.

You can add plugins to increase functionality. So your site needs some extra features: a reader participation form, spam protection, social bookmarking platforms, ecommerce? You can do all that and more with free WordPress plugins, little bits of ingeniously programmed software that will burrow into your WordPress platform and upgrade it from a Pinto to a Ferrari. No joke. Plugins are AMAZING. Whatever kind of need you might have for your site, there is probably a WordPress plugin to address it.

You can tap into the community. As I’ve gotten more proficient with WordPress, inevitably I run into things that I just have no idea how to even begin to resolve. Instead of paying someone on the other side of the world hundreds of dollars for five minutes of so-called “tech support”, I can just tap into the WordPress community and find the answer to my problem, for free. I haven’t run into a WordPress issue yet that I haven’t been able to resolve this way, and there’s always someone willing and able to help me out (thank goodness).

It’s incredibly easy to use, with a wide variety of functions. WordPress can be as simple or as complicated as you want to scale it. If you need a straightforward blog, say, about your cat JoJo, you can use WordPress as a publishing platform. If you need an ecommerce support system, you can tweak WordPress to include product uploads, inventory management, and online payments. How about a forum? A database? A wiki? Yep. WordPress can do all that. Plus, they do all the backend work for you, depending on your level of customization.

I’m sure I could think of many more uses for WordPress, but those are the big five. The longer I use WordPress, the more I appreciate it. There’s no other content management system on the market that even begins to touch it for simple elegance, ease of use, and customization, and that’s why I use WordPress for all of my personal and business-related sites.

WordPress